top of page
  • Writer's pictureTroy Smith

Best Place To Find Recycled Parts - Rubicon Automotive Group

In the heart of the auto recycling industry, there are many companies that stand out. But there is one in particular that not only has made its mark but also has an inspiring origin story: The Rubicon Automotive Group. Founded by George Roeske, Rubicon has become more than just a business; it’s a testament to passion, perseverance, and the power of dreams.

George Roeske
George Roeske

The story of Rubicon dates back to 2004 when a young student at Southern Oregon University was tasked with crafting a business plan as part of his graduation requirements. This student was none other than George Roeske. Little did he know that this academic exercise would lay the groundwork for a real-world business success.


However, the road to realizing this dream was neither short nor easy. George spent almost three decades immersed in the auto recycling industry, gaining invaluable experience and insights. The vast expanse of his journey can be measured not just in years, but in lessons learned, challenges faced, and opportunities grasped.


The culmination of this journey arrived in the summer of 2018. George faced a crossroads - a 'now or never' moment. He decided to take the bold step of transitioning from an employee to an entrepreneur, taking the leap of faith to establish the Rubicon Automotive Group.


What truly sets Rubicon apart is its unwavering commitment to innovation. George and his team are continuously on the lookout for fresh ideas, pioneering products, and cutting-edge processes. But what's the goal behind all this innovation? To create unparalleled value for their customers.


It's no surprise that accuracy and efficiency are paramount to Rubicon. They've made it their mission to ensure that customers get the right parts, at the right time, without any hiccups. This focus on customer satisfaction is deeply embedded in their ethos.

In the age of digitization, where businesses often hide behind automated responses and chatbots, Rubicon stands out for its human touch. Whether it's through a phone call, an email, or their newly launched chat feature on their website, they're always within arm's reach. They pride themselves on being accessible, a trait that is increasingly rare in today's business landscape.


Rubicon Automotive Group is more than just an auto recycling business. It's the embodiment of one man's dream, a journey of perseverance, and a beacon of innovation in the industry. For those looking to source auto parts, or even just to witness what dedication can achieve, a visit to Rubicon Automotive Group is a must.



Troy Smith



Best Place To Find Recycled Parts - Rubicon Automotive Group

10 views0 comments

Comments


bottom of page